Moving forward as a united industry

The global marketplace is a reality of the modern world, and consumers are increasingly aware and demanding of what they want. Each business must focus on finding a niche or a need for their
products. This may include a need for some production businesses to adjust what they grow; in aiming as an industry to fill the consumers year-round demand for a wide range of products, decisions on what is grown must be dynamic and responsive to market demand. Or, it may require better marketing of existing products and education of the consumer as to why they should buy them. Read the full article: AFI Iss46 – Moving forward as a united industry